Keep an Eye on Your Triple A's
I have a feeling that Seth Godin is doing alright financially. As an author of a multitude of best selling books on marketing, and a history starting tech companies, chances are his bank balance is nothing to be scoffed at.
But Seth knows he could have been richer...he could be a billionaire. Instead he ended up with a life lesson and a t-shirt.
Read why agenda, assests, and assumptions may have cost Seth billions here.